Art & Humanities

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Research Papers/Topics in Art & Humanities

INFLUENCE OF TELEVISION ADVERTISING ON CONSUMER BUYING HABITS OF GUINNESS STOUT IN IKEJA COMMUNITY OF LAGOS STATE

AbstractThe study was on the Influence of Television on Consumer Buying Habits of Guinness Stout in Ikeja Community of Lagos State. It started with general introduction to the research, statement of the problem and purpose of the study. This was followed by comprehensive literature review of television advertising on consumer buying habits of Guinness Stout in Ikeja community of Lagos State. The researcher made use of the survey design to gather necessary information. Simple random sampling w...

INFLUENCE OF VIOLENT FILMS ON ADOLESCENT SOCIAL BEHAVIOUR

AbstractFilm is a story recorded as a set of moving pictures to be shown on the television or at the cinema. It is also a roll on shut of flexible plastic that is sensitive to light for the use of in photography. Film also known as movie or motion pictures is series of still moving image. It is produced by recording photographic images with cameras or by creating images using animation techniques or visual effects. It is considered to be important for a source of popular entertainment, a powe...

PERCEPTION OF CYBERCRIME AMONG NIGERIAN YOUTHS (A STUDY OF CARITAS UNIVERSITY)

AbstractThe aim of this study was to examine the perception of cybercrime among Nigerian youths using Caritas University as a study. In this research study, we found out people’s reaction to messages depends mainly on how it is perceived. To achieve the aim o the study, literature was reviewed. Survey research method was used in which questionnaire, the major instrument, was distributed to various respondents in the execution of the study. Samples were selected using the systematic random s...

ROLE OF COMMUNICATION TECHNOLOGY IN IMPROVING WORK EFFICIENCY OF AIT STAFF (A STUDY OF AIT ABUJA)

AbstractThe study role of communication technology was carried out to ascertain the role it plays to improving work efficiency of AIT staff. Newsroom yesterday and today are far flung difference when it is yesterday, was of traditional analogue method and today it spins around communication technology. Through the findings made in this study, AIT newsroom has evolved from a simple text based wire browsing, script and random editing system. It has become a multimedia workflow engine that spans...

ROLE OF ENUGU STATE BROADCASTING SERVICE IN CONFLICT RESOLUTION (A STUDY OF ENUGU NORTH)

AbstractThe aim of this study was to analyze the Role of Enugu State Broadcasting Service in Conflict Resolution. (A study of Enugu North).To achieve this aim, the survey research method was used. Subjects were drawn from the audience of Enugu North, using simple random sampling technique and purposive sampling technique. Four research questions guided the study. Research findings showed that Enugu State Broadcasting Service has contributed greatly to conflict resolution through the programme...

ROLE OF FRCN IN PROPAGATING CULTURE IN NIGERIA (A STUDY OF ABATETE IDEMILI SOUTH L.G.A IN ANAMBRA STATE)

AbstractThis research work focused on role of FRCN in propagating culture in Nigeria (A study of Abatete Idemili South L.G.A in Anambra State). It aims at finding out whether FRCN as a channel of mass media recognize it’s obligation to the society, especially in Abatete. survey method was adopted and the instrument used for data collection was the questionnaire and personal interview. The population of the study is 20,000 out of which 200 were sampled purposively. Data collected was analyze...

THE ROLE OF IMO BROADCASTING CORPORATION IN THE RURAL EDUCATION DEVELOPMENT OF EMEKUKU, OWERRI, IMO STATE.

Abstract The mass media perform a number of functions in every society. In performing its functions they do not work in isolation of their own but work hand in hand with other social institutions like family, religions institutions, educational institutions, economic institutions and cultural institutions. This work is on the role that Imo Broadcasting Corporation (Television) play in the educational development of Emekuku in Imo State.The Mass Media beyond being a socializing agency, Umechuk...

ROLE OF INDEPENDENT TELEVISION, BENIN, IN POLITICAL MOBILIZATION OF RURAL AREAS (A Study of Uziare L.G.A in Edo State)

AbstractThis research work is geared towards finding out the Role of Independent Television in Political Mobilization of Rural Areas in Nigeria with special reference to Uziare Local government area. For this study, five rural towns in Uziare local government area were studied. The important of Television as the mobilization media, mass communication is universally acknowledged. The use of television utilization, such a high cost of television maintenance and poor power supply, most rural com...

ROLE OF “NA SO I SEE AM” PROGRAMME OF MURHI INTERNATIONAL TELEVISION (MITV) IN THE INTEGRATION OF YORUBA AND EGUN ETHNIC GROUPS

AbstractCommunication and culture are intertwined. This lies in the fact that they are relevant to the proper functioning and relationships of the different groups within the society. In this sense, the various ethnic groups can be brought together in common understanding of their differences, uniqueness and similarities particularly through broadcasting. This art of sharing and exchanging of information, ideas and meanings which communication is, is one unique attribute of humans especially ...

ROLE OF NIGERIAN TELEVISION AUTHORITY IN THE MOBILIZATION OF THE ELECTORATE FOR POLITICAL ELECTIONS (A STUDY OF 2011 ELECTION IN MAKURDI LOCAL GOVERNMENT AREA, BENUE STATE)

AbstractThe aim of this study was to determine The role of Nigerian Television Authority in the mobilization of the electorates for political elections (A study of 2011 general elections in Makurdi Local Government Area). The study adopted the survey design using the questionnaire as the research instrument. The study addressed three research questions. The findings revealed among others that television has a major role in mobilizing citizens for political elections. The study recommended tha...

ROLE OF VISION AFRICA RADIO UMUAHIA, ON POLITICAL MOBILIZATION OF RURAL DWELLERS IN UMUAHIA NORTH LOCAL GOVERNMENT AREA

AbstractThe study is geared toward finding out the role of vision Africa radio umuahia on political mobilization of rural dweller in umuahia north local government area. For this study, five rural villages in umuahia north local government area were studied. The importance of radio as the most mobilization media was universally acknowledged. This research project used survey research and its primary source of data collection for the study is the questionnaire which is formed from three main r...

THE ROLE OF SALT TELEVISION IN PROMOTING ENVIRONMENTAL SANITATION IN ABAKALIKI URBAN

ABSTRACTThis study is aimed at determining the roles of salt television in promoting environmental sanitation in Abakaliki Urban. Thus, environmental sanitation of this state affects it and needs to be addressed.To this regards questionnaire and interview were used as the instrument of data collection. Survey method which is very relevant to social science survey was also used. The hypotheses were tested using chi-square (X2) statistical procure. The researcher concludes that television plays...

THE ROLE OF THE SUN NEWSPAPER TOWARDS NIGERIA POLITICAL DEVELOPMENT.(A STUDY OF CARITAS UNIVERSITY COMMUNITY)

AbstractThis research work examines the Role of the Sun news paper towards Nigeria Political development, Caritas University being used as a case study because it happens to be the area where my research work can be done effectively. Materials gotten from this research work was from the school library, internet etc. Data were collected also through questionnaire distribution and collection. Survey research was used in this project, and finding shows that the impart of the sun newspaper on the...

THE IMPACT OF “BENUE THIS WEEK” A RADIO BENUE PROGRAMME ON THE RURAL DEVELOPMENT OF KATSINA-ALA LOCAL GOVERNMENT AREA

ABSTRACTThe study examined the Impact of “Benue this week”-A radio Benue programme on the rural development of katsina-Ala local government area, using the survey research method, The researcher discovered that the dwellers of katsina-Ala local government area are aware of the radio Benue programme “Benue this week” therefore it concluded that the programme “Benue this week” has created an impact to the dwellers. The study recommended that the government should fund the programme ...

THE IMPACT OF GOVERNMENT OWNERSHIP AND CONTROL OF ANAMBRA BROADCASTING SERVICE (RADIO) ON MEDIA OBJECTIVITY.

AbstractMass media are very important tools of communication, through which information is passed to even the farthest end of the society. They enable us to communicate with each other by helping us to overcome the barriers of time and space. They perform both primary and secondary functions for the society.The media of mass communication are divided into the electronic (broadcast) and print media. The print media involves mainly magazine and newspaper; they are informers which provide retrie...


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