ABSTRACT This study researched into significance of branding to effective marketing in Nigeria for market penetration. It examined the significance of branding to effective market penetration. The study wet further to evaluate the poor quality branding exercise on the market penetration and its effect on the organizations concerned. marketing on previously formulated hypothesis. The study discovered that effective marketing of consumer product determines the level of sales as opposed ...
ABSTRACT The primary objective for any profit oriented organization in to maximize profit and minimize lost among other objective. This in that survival mechanize for such organization. However, achieving these stated objectives and others given along with some environment elements which are not within the control and capacity of the organization. Among these external elements or environment factoring competition. The nature diversity and dynamic competition in the market determines the str...
ABSTRACT This research work deals with branding and marketing of pure water in Ilorin township, about satisfaction by the competitor that the regulatory system. The problem aims at solving some of the questions that might arise in the branding and marketing of pure water. The method of data used in the project was primary which include questionnaire and chi – square correlation analysis that was prepared for the testing of the hypothesis. During the period of finding, the researcher was a...
TABLE OF CONTENTS TITLE PAGEi CERTIFICATIONii DEDICATIONiii ACKNOWLEDGEMENTSiv TABLE OF CONTENTSvi CHAPTER ONE 1.0Introduction1 1.1Background History of Privatization 3 1.1Statement of problem of the Study5 1.2Aims and Objectives of the Study5 1.3Significance of the Study6 1.4Scope of the Study7 1.5Limitations of the Study7 1.6Definition of Key Terms8 CHAPTER TWO : Literature Review 2.1 Marketing Concept and Definition9 2.2 Petroleum Marketing Defined 16 2.3 Pricing Policies and Strategy of...
TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE 1.0 Introduction 1.1 General background of the study 1.2 Statement of the problem 1.3 Important of the study 1.4 ...
TABLE OF CONTENTS TITLE PAGE I CERTIFICATION II DEDICATION III ACKNOWLEDGEMENT IV TABLE...
TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Abstract CHAPTER ONE: INTRODUCTION 1.1 Statement of the Problem 1.2 Objective of the Study 1.3 Significant of the Study 1.4 Scope and Limitations of the Study 1.5 Hypothesis Formulation 1.6 Historical Background of the Case Study 1.7 Definition of Terms CHAPTER TWO: LITERATURE REVIEW 2.1 Concept of motivation 2.2 Theories of motivation 2.3 Con...
TABLE OF CONTENT Title Page Certification Dedication Acknowledgement �...
TABLE OF CONTENT Title Page i Certification �...
TABLE OF CONTNETS Title Page i Certificate ii Dedication iii Acknowledgement ...
TABLE OF CONTENT Title page i Certification ii Dedication iii Acknowledgement �...
TABLE OF CONTENT Title page i Certificationii Dedicationiii Acknowledgment iv Table of content vi CHAPTER ONE 1.1Introduction 1 1.2Scope and limitation of study 3 1.3Objective of the study 3 1.4Statement of the problem 4 1.5Significance of the study5 1.6Definition of Terms5 1.7Organization of the study 6 References8 CHAPTER TWO 2.1Literature Review 9 2.2Current Trent in Thinking10 2.3Theoretical Frame Work12 2.4Summary of the Study15 References19 CHAPTER THREE 3.1Research Methodology21 ...
ABSTRACT This research is centered on organization with principal attention to planning for the attainment of organization goals the management of an organization is carried out through the aim of several people that comprises the procedure of achieving the mission through transmission of organization requirement in which individuals working together. Management is a process by which the organization set objectives are achieved through coordinated purchasing staff efforts. Purchasing personne...
ABSTRACT The research work is basically concerned with the international procurement and its justification. The research work covers the purchasing activities of Global Soap and Detergent Industry limited Ilorin. International buying is the procurement activities which involved source and obtaining needs or requirement from a foreign country for use in another country. International trade is particularly important to consumer in all nations. Nations trade in what they produce most efficiently...
PROPOSAL The importance of consumer satisfaction and retention as a key to business survival can be fully appreciated when one realizes the dominant role it plays in the organization (Private and Public sector) and the nation's economy at large. Consumer satisfaction is the mainstay of an organization in that any firm that fails in this area will barely break even. It improves, increases business activities, and promotes economic growth. These projects continue five chapters, each chapter con...