Social & Management Sciences

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Social & Management Sciences Research Papers/Topics

The Roles of Advertisement in Nigeria Banking System (A Case Study of Skye Bank Plc)

TABLE OF CONTENTTITLE PAGE                                                 CERTIFICATION                                           DEDICATION                                                ACKNOWLEDGMENT                              TABLE OF CONTENTCHAPTER ONE1.1       INTRODUCTION1.2       STATEMENT OF THE PRO...

An Appraisal of Internal Control System as a Means of Efficiency and Profitability in the Nigeria Deposit Money Bank Plc (A Case Study of Skye Bank Plc)

PROPOSAL 1.1     INTRODUCTION           In banking, Accounting and auditing internal control is defined as a process effected by an organization structure, work and authority flows, people and management information system designed to help the banking accomplish specific goals or objectives.           It is a mean by which organization resources are directed, monitored and measured. It plays an important role in preventing and detecting fraud and protecting the organi...

Role and Importance of Marketing to Manufacturing Firms in a Competitive Market Environment (A Case Study of De-United Foods Industry Limited Producer of Indomie Instant Noodles)

ABSTRACT The primary objective for any profit oriented organization in to maximize profit and minimize lost among other objective. This in that survival mechanize for such organization. However, achieving these stated objectives and others given along with some environment elements which are not within the control and capacity of the organization. Among these external elements or environment factoring competition. The nature diversity and dynamic competition  in the market determines the str...

The Impact of Marketing Research on New Product Development (A Case Study of Nigeria Bottling Company, Ilorin)

TABLE OF CONTENTS CHAPTER ONE 1.1Introduction 1.2Statement of the Problem 1.3Aims and objectives of the Study 1.4Significance of the Study 1.5Scope of the Study 1.6Limitation of the Study CHAPTER TWO LITERATURE REVIEW 2.1 Concept of New Product 2.2 Process of New Product Development 2.3 Rationale for New Product Development 2.4 Concept of Marketing Research 2.5The Rationale for Marketing Research CHAPTER THREE RESEARCH METHODOLOGY 3.1Research Population and Sample 3.2Research Design 3.3Instr...

The Effectiveness of Personal Selling in Marketing of Petroleum Products in Nigeria: A Case Study of Total Nigeria Plc

ABSRACT Personnel selling is face contact with the potential customer.  Personnel selling is moving from the place of production to the place of distribution to shown or demonstrate the production or cajowque of the product to the potential or existing customers.  Other strategies of personnel selling will be pin pointed in the project.  TABLE OF CONTENTS Title Pages i Certification ii Dedicationiii Acknowledgmentiv Abstractvi Table of Contentvii CHAPTER ONE BACKGROUND OF THE STUDY 1.1 In...

Role of Personal Selling in the Marketing of Petroleum Products in Nigeria: A Case Study of Total Nigeria Plc

ABSRACT Personnel selling is face contact with the potential customer.  Personnel selling is moving from the place of production to the place of distribution to shown or demonstrate the production or cajowque of the product to the potential or existing customers.  Other strategies of personnel selling will be pin pointed in the project.  TABLE OF CONTENTS Title Pages i Certification ii Dedicationiii Acknowledgmentiv Abstractvi Table of Contentvii CHAPTER ONE BACKGROUND OF THE STUDY 1.1 In...

The Significance of Branding to Effective Marketing of the Tobacco Products in Nigeria (A Case Study of International Tobacco I.T.C.)

ABSTRACT This study researched into significance of branding to effective marketing in Nigeria for market penetration.  It examined the significance of branding to effective market penetration.  The study wet further to evaluate the poor quality branding exercise on the market penetration and its effect on the organizations concerned.  marketing on previously formulated hypothesis.  The study discovered that effective marketing of consumer product determines the level of sales as opposed ...

Role and Importance of Marketing to Manufacturing Firms in a Competitive Market Environment (A Case Study De-United Foods Industry Ltd, Producer of Indomie Instant Noodle)

ABSTRACT The primary objective for any profit oriented organization in to maximize profit and minimize lost among other objective. This in that survival mechanize for such organization. However, achieving these stated objectives and others given along with some environment elements which are not within the control and capacity of the organization. Among these external elements or environment factoring competition. The nature diversity and dynamic competition  in the market determines the str...

Branding and Marketing of Pure Water in Ilorin Township (A Case Study of Ayobat Pure Water)

ABSTRACT This research work deals with branding and marketing of pure water in Ilorin township, about satisfaction by the competitor that the regulatory system. The problem aims at solving some of the questions that might arise in the branding and marketing of pure water. The method of data used in the project was primary which include questionnaire and chi – square correlation  analysis that was prepared for the testing of the hypothesis. During the period of finding, the researcher was a...

The Marketing Implication of Privatization of Government Parastatals (A Case Study of African Petroleum)

TABLE OF CONTENTS TITLE PAGEi CERTIFICATIONii DEDICATIONiii ACKNOWLEDGEMENTSiv TABLE OF CONTENTSvi CHAPTER ONE 1.0Introduction1 1.1Background History of Privatization 3  1.1Statement of problem of the Study5 1.2Aims and Objectives of the Study5 1.3Significance of the Study6 1.4Scope of the Study7 1.5Limitations of the Study7 1.6Definition of Key Terms8 CHAPTER TWO : Literature Review 2.1 Marketing Concept and Definition9 2.2 Petroleum Marketing Defined 16 2.3 Pricing Policies and Strategy of...

Effect of Auditing and Prevention of Fraud in an Organization(A Case Study of Coca-Cola Bottling Company, Ilorin.)

TABLE OF CONTENT Title page Certification Dedication Acknowledgement Table of content CHAPTER ONE 1.0      Introduction                                                1.1      General background of the study               1.2      Statement of the problem                           1.3      Important of the study                                1.4  ...

Effect Of Open Market Operation As Tools Of Monetary Policy of the Central Bank of Nigeria in Controlling The Economy (A Case Study of Central Bank Of Nigeria)

TABLE OF CONTENTS TITLE PAGE                                                         I CERTIFICATION                                                    II DEDICATION                                                        III ACKNOWLEDGEMENT                                            IV TABLE...

Human Motivation as an Effective Tool for Organizational Development (A Case Study of Guaranteed Trust Bank Nigeria Plc, Ilorin)

TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Abstract CHAPTER ONE: INTRODUCTION 1.1     Statement of the Problem 1.2     Objective of the Study 1.3     Significant of the Study 1.4     Scope and Limitations of the Study 1.5     Hypothesis Formulation 1.6     Historical Background of the Case Study 1.7     Definition of Terms CHAPTER TWO: LITERATURE REVIEW 2.1     Concept of motivation 2.2     Theories of motivation 2.3     Con...

The Impact of Ratio Analysis on Management Decision Making in an Organisation (A Case Study of United Bank for Africa Plc, Ilorin Branch)

TABLE OF CONTENT Title Page                                                                       Certification                                                            Dedication                                                     Acknowledgement                               �...

Analysis of Fund Management in Providing a Sound Banking System in Nigeria (A Case Study of Union Bank Plc) Osal

TABLE OF CONTENT  Title Page                                                                                                                                    i Certification                                                                                              �...


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