ABSTRACT The introduction of Parlons Français as the first ever French course book published locally in Kenya for the teaching of French as a foreign language, having been a development that was a turning point in the history of French teaching in this country, our concern in this critical study was to examine the suitability of the course book to the situation in Kenya. Our assessment is that this first attempt to develop a course book for the teaching of French by local authors has largely...
ABSTRACT The study is a cognitive approach to the analysis of metaphorical expressions that are used in computers. Cognitive scientists have noted the important role of prior knowledge in acquiring new knowledge. Computers have relied on the use of existing language to name its different concepts. These concepts have been presented in metaphorical ways which is the basis for this study. The study identified the metaphorical expressions used in computers. The objectives of the study entailed ...
ABSTRACT Special events, particularly weddings have long been part of Kenyan culture. The organization of this key milestone involves elaborate budgets, numerous stakeholders and varied tasks. Pursuant to these elaborate demands, a large number of couples are turning to wedding planning firms to wholly or partially plan and execute the event. However, little appears to be known about management and practices within these firms in Kenya. The purpose of this study was to determine the impact o...
ABSTRACT The expansion of hotel industry in Tanzania has stimulated the growth of tourism industry in the country due to increase of availability and variety of accommodation, food, drinks and other services. Together with this expansion the hotel industry is facing challenges in meeting customers‟ satisfaction. Customers have complained that level of services standard does not equate to the amount of money that are charged. Thus, the purpose of the study was to establish the quality servi...
ABSTRACT As customers’ have the ability to shape and influence products options with their buying power, it is critical for restaurant shareholders to understand consumer motivations and their decision-making processes. There are few empirical studies on green consumer behavior in restaurants with a special focus on green promotion and consumer behavior and green certification and customer purchasing behavior. The aim of the study was to investigate the contribution of green practices on c...
ABSTRACT Vocal music performance occupies a dominant position in the musical landscape of Kenya yet scholars have had numerous debates as to how music should be assessed and evaluated. Instructional refinement and related matters of liability have provided a domain for the widespread need for diverse assessment and evaluation grading systems. The title of the study was on “Techniques of assessing students’ vocal music performance by selected universities in Kenya: Investigating conformity...
ABSTRACT The Savings and Credit Cooperative Societies sub-sector occupies a strategic position in the socio-economic development of the country. Cost of doing business and reduced saving power of the SACCOs customers have reduced the revenue and access to cheap deposits that they use to give as loans to their members making them re-think their competitive strategy in order to remain competitive and increase performance. The study sought to look into differentiation strategy and performance of...
ABSTRACT This research evaluated the use of ideology in S. A. Mohamed’s novels to find out whether it impacts his works over a period of time. The study was informed by the fact that many critics tend to assume that the attitudes, thoughts and views of the writer are the same and stable all the time. Since at specific times, these attitudes, thoughts and views are informed by a certain ideology it was important to evaluate the ideologies of a writer for a longer period to see whether they r...
ABSTRACT The problem of the study was that the Medium Scale Manufacturing Enterprises in Kenya have continued to decline in their performance as shown by Kenya’s Economic Survey results. The purpose of this study was therefore to analyse the dimensions of competitive advantage and the performance of medium scale manufacturing enterprises in Nairobi City County. The study also sought to determine the moderating effect of environmental constraints on the relationship between the individual ...
ABSTRACT Every year breast cancer kills approximately 40,000 women globally (American Cancer society, 2006). Globally, breast cancer incidence is on the rise, especially in developing countries and from 2000-2006, breast cancer was the most diagnosed cancer among women in Kenya and 80% - 90% of those women presented with stage 3 and 4 of the disease. In order to more effectively promote breast preventive medical care programs, it is important to identify the key determinants of women’s beh...
ABSTRACT There is growing concern over teenage sexual behaviour given the high level of teenage pregnancy and an increase in sexually transmitted diseases. Christianity has always provided standards by which behaviour is regulated. The study examined the teachings and practice of the Anglican Theology of sexuality by students in Anglican Church founded schools, Jinja District. The Anglican Church formulated the Provincial Education Policy to ensure that the core values of the Anglican C...
ABSTRACT The purpose of this study was to examine the perceptions held by headteachers of their role in the management of school-based change. Specifically the study sought to establish headteachers perception of their role in the management of school-based change, the nature of school-based changes initiated by the headteachers, the kind of resistance faced while implementing school-based change and the strategies undertaken to minimize resistance to change. Guided by available literature o...
ABSTRACT Recidivism, the tendency to relapse into crime by offenders upon release from prison, seems to be getting out of hand as inmates keep committing crime after going through prison rehabilitation programming. The public in turn pays heavily due to increased victimization arising from repeat offending not mentioning the negative impact on the already overcrowded correctional facilities in Kenya. It brings into question the efficacy of correctional programmes and/or reintegration of offe...
ABSTRACT The economic potential of tourism in less developed countries has been identified as an important contributing factor to global tourism growth. In most developing countries, tourism has been portrayed as a contributor to small scale enterprises thus directly uplifting the standards of living as well as a catalyst for community development. As an extended form of local people involvement in tourism, the homestays concept aims to facilitate households earn an income from tourism direc...
ABSTRACT This study regards Ali Akeko as a producer of cultural „goods‟ whose taste and appropriation are realized in consumption. For a detailed analysis, the study used eighteen songs. The study investigated Wanga socio-cultural family values as represented in Akeko‟s songs, structuring of the message and the art in the songs. It investigated the positioning of characters in Akeko‟s songs and the values the characters espouse. Data was collected through interviewing elderly Wanga p...