ABSTRACT The study is a critical assessment of the role of development communication is rural development. Notwithstanding the various variables that assist in rural development, the development communication is still the epitome for rural development. However, both primary and secondary data was used in gathering information for the study: the secondary data come as a review of documented materials, while the primary data obtained with the help of questionnaire and oral interview, be adminis...
INTRODUCTION Nelson Mandela was born on July 18, 1918, in Mveso, Transkei, South Africa. Becoming actively involved in the anti-apartheid movement in his 20s, Mandela joined the African National Congress in 1942. For 20 years, he directed a campaign of peaceful, nonviolent defiance against the South African government Quotes "I hate race discrimination most intensely and in all its manifestations. I have fought it all during my life; I fight it now, and will do so until the end of my days."...
ABSTRACT There has been a meaningful contribution by researchers on this subject; public Relations. So this project developed after a series of consultation and research. In order to put to rest the about is the mind of many as to whether public relation is necessary in an industry or organization, I strongly believe that the industry is the means through which public relation is mostly propagated. More so, the industry as a corporate body has an image to protect thus the need for an ef...
ABSTRACT The technical industrial training report is well written for the study of automobile and their engines for the students of tertiary institutions. The sequence in which the topics were presented in this article is quite commendable. The materials are well presented in a way that is easily comprehendible by the reader. The operative words are first defined and explained in a manner preparatory to their further and more detailed treatment in subsequent chapters. Like the third c...
INTRODUCTION Emirates Telecommunication Corporation – Etisalat was founded in 1976 as a joint-stock company between International Aeradio Limited, a British Company, and local partners. In 1983 the ownership structure changed – United Arab Emirates government held a 60% share in the company and the remaining 40% were publicly traded. In 1991 the UAE central government issued Federal Law No. 1, which gave the corporation the right to provide the telecommunications wired and wireless servi...
INTRODUCTION Independence had a significant impact on the growth of the advertising profession in Nigeria. According to Mr. Ayo Owoborode, managing director/CEO, ServeWell Limited, a marketing communications consultancy outfit, “At independence, there was this movement, call it psychological movement, that gave everybody the confidence that a Nigerian can do it. So there was this can do spirit that was instilled in the minds of the people particularly by our political leaders. It gave us th...
ABSTRACT This research was based on the based the topic: Gender issues in Advertisements, impact and application (a study of Joy soup). It went along way to provide clear understanding of the reasons for gender displays in advertisements, particularly the motives and outcome of the often use of the feminine gender as instruments of attraction in adverts as seen in Joy soap adverts. Advertisement is meant to gain consumer acceptance of goods through presenting the benefits of such goods and sh...
INTRODUCTION It was believed that since the mid the 1980s, the term “empowerment” has become popular in the field of development, especially in reference to women. The grass root programs has virtually replaced terms such as welfare, uplift community participation and poverty alleviation to describe the goal of development and intervention. Women deserve empowerment in politics, business, education, marriage and other commitments men engage in the society. Women constitute a critical ...
ABSTRACT This study examines the Oba of Benin Royal Ugie ivie festival, which is an annual religious and cultural event celebrated by the Benin speaking people of Edo State, Nigeria. As a communal and spiritual activity, the Oba and people of Benin kingdom mark the Ugie festivals with Musical and dance performances. Within this context, the study adopts the historical and participant approaches as its method of contending that some events during the Oba of Benin Royal Ugie festival ceremonies...
ABSTRACT The role of the media in the reportage of any activity or event can never be over emphasised giving their relevance to the society as a whole. Whether social, political or religious activity, the picture painted by the media is always what the entire society and populace most times uphold. In the light of the above assertion, it is the pattern and perspectives the media portray in its reportage of any social event or activity like sports and football in particular that affects its...
ABSTRACT In recent years, editors, newspaper owners and managers had been faced with the problem of determining the choice preference to their newspaper content by youth in Enugu urban.This research used the sample survey method of social science research to validate its assumptions and research question. And for obvious reasons and constraints, youth in Enugu urban were administered questionnaires. Therefore, it is the case study of this research. This research projects, however, aims at com...
INTRODUCTION Since 1981 when HIV/AIDS was first diagnosed in united states of America, (USA) the virus has spread throughout the worldwide affecting both the rich and the poor urban and rural people alike. Technically speaking, the HIV which disables the human immune system is either of two strains of a retrovirus, HIV – 1 or HIV-2 that destroys the immune system T Cells the loss of which causes AIDS (Encarta, 2006). The African continent has not been spared from this scourge. Statistic rev...
Communication can simply be defined as the transmission of information with the purpose of influencing the receiver. Although communication has pervasive application to all phases of managership. Communication is any act by which one person gives to or receives from another person information about that person’s needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, it may involve conventional or unconventional signals, may take lingu...
INTRODUCTION Communication could be described as a process of passing information and understanding to one or more persons. It is a means by which behaviour is modified, change is affected, and information is made productive in order to achieve objectives and goals of organizations. In an business, there are different units performing various functions. Thus, communication serves as a linking process by which parts of a system are tied together. Communication provides the links, which bind an...
Abstract Numerous and diverse approaches for assessing and measuring library effectiveness are discussed. Most of these approaches are shown to adopt very limited and narrow perspectives and depend upon limited performance criteria. This paper suggests a way to evaluate library effectiveness. Introduction To “evaluate” is to ascertain the value of something. The object of evaluation is improvement through the process of identification and removal of shortcomings. The main purpose of this...