ABSTRACT Majority of studies show that diversification relates with performance of companies significantly. However, most of these studies focus on large firms/companies. This study sought to establish whether diversification enhances the performance of small and micro enterprises funded by the Youth Fund. The main objective of the study was to establish the influence of diversification strategies on the performance of small and micro enterprises funded by the Youth Fund in Embakasi Central C...
ABSTRACT Superior performance is accomplished by serving client’s needs in an unexpected way. The more one of a kind the separation the more manageable the points of interest gathered since separation should definitely include costs which are recovered if the market will pay the vital premium costs. The study aimed to investigate the competitive strategies on performance of agro-chemical firms in industrial area, Nairobi, Kenya.The study sought to examine and document various competitive st...
ABSTRACT The study sought to establish the effect of bank size and financial risk exposure on financial performance of commercial banks in Kenya. The specific objectives of the study were: to determine the effect of bank size on financial performance of commercial banks in Kenya; to establish the effect of financial risk exposure on financial performance of commercial banks in Kenya; to determine the moderating effect of macroeconomic variable on bank size and financial performance of Commerc...
ABSTRACT Land use activities if unregulated impose a huge economic cost on water resources supplies, land productivity and water resources infrastructure and ecological damage to ecosystems. Water resource plays a central and critical role in supporting land use activities for crop production in Muoni sub-catchment. Land use activities such as unregulated agriculture and tree planting along and near water sources are some of the possible threats to water availability in Muoni sub-catchment. T...
ABSTRACT Ethics has been a momentous consideration in many professions including business, politics, medicine, law, and almost every other area of our society. In order for investors to delve into financial markets, there is a need for intermediaries to act in a fair manner and bound by legal regulations co-ordinated with financial ethics. Investor confidence, which is speculative in nature has changed in imperative ways through time and these changes have significant consequences for financ...
ABSTRACT In Kenya, rarely are cases concerning data security breaches on commercial banks reported or documented. This does not however mean that there are no such cases or that the information systems used by the commercial banks are completely secure. In as much as due diljgeoce~d gross assessment of usage, vulnerability, security and recovery of the systems adopted ~y these banks is done before their adoption, it is worth to note that the human brain has remained superior to computers...
ABSTRACT Earnings management practices have taken center stage in most businesses; today, most firms have adopted various practices to enhance financial performance. Even though these practices have in some instances been used for wrong reasons that have led to business failures, the practices are still embraced by most firms to boost performance. It is in this light that this study sought to determine the effect of earnings management practices on financial performance of firms in Nairobi. T...
ABSTRACT Kwara State in Nigeria is endowed with a rich culture, however its contribution to event tourism is not known. The purpose of the study was to determine the contribution of the cultural festival on event tourism development in Kwara state, Nigeria. The objectives of the study were: to profile cultural festival products and their effects to event tourism development, to establish the strategies adopted to create awareness on cultural festivals to develop event tourism and to evaluate ...
ABSTRACT The transport sector in Kenya is characterized by non-conformance to regulations, poor infrastructure, high costs, poor safety and inefficiency aggressive competition for passengers on the road, unsafe operations, a low level of service, unfair labour practices, and inadequate management and crew experience and training all of which affect the performance of PSV’s in Kenya. The objectives of this study were to establish the effect of competitive strategies on the performance of the...
ABSTRACT The retail sector in particular shopping malls forms a critical element of a community’s economic and social welfare. It provides shoppers with products variety, value for money, convenience and recreational services. However the sector is posed with challenges of intense competition and complex shoppers’ behavior. The purpose of the study was to establish the influence of marketing mix dimensions on performance of shopping malls. The specific objectives included seven marke...
ABSTRACT The study aimed to investigate celebrity endorsement in relations to consumer behavior. In the present time there is enormous increase in information systems and media influence. Due to this trend more and more people have gained a lot of attachments to the celebrities. Celebrity endorsement plays a major role in changing the perception or thinking, of the consumer and also the consumption pattern of the society in general. This study focused on (1) identifying the influence of celeb...
ABSTRACT The exits of purchasing power parity stipulates that different countries differ in prices for goods when a common digit is applied and therefore, random changes in exchange rate has often been implicated to be the key cause of fluctuations in prices leading to more risk in the assets pricing models. This implies that Exchange rate is a crucial variable that affect both the international competiveness of both multinationals and investor’s wealth as they participate in internati...
ABSTRACT Kenya seeks to transform into a middle-income country by 2030 with target annual growth rates of 10 percent. However, this target has not been realized since growth rates are under 10 percent while 36 percent of the population lives below the poverty line. While this has been interpreted as an underperformance by various studies, this study attempted to show that the economic growth witnessed in the years 2007 to 2018 pointed to a resilient economy characterized by an average steady...
ABSTRACT The lower tier commercial banks in Kenya have been recording declining performance over the recent past especially in the wake of tight regulatory controls and shifting operating environment. Poor financial performance has cost several lower tier banks dearly to the extent that some had to be put under receivership. Recently in the financial year 2017, most banks in tier II and III posted poor financial results with previous superb performers posting big losses. To thrive, the commer...
ABSTRACT The business environment is never static, but constantly changing according to the influence of global and national competitive forces and other environmental factors. Firms respond to the conditions surrounding them by adjusting their purpose and shape via deployment of appropriate strategic capabilities to subdue the environmental challenges and enhance competitiveness. Increasingly many firms have resorted to heavy investments in IT capabilities, to cope with the changing busines...