Abstract Every human society has a way of doing things ranging from the way they eat, dress, act, communicate and co-exist. It is their culture that informs their attitudes towards life. Igbo people are known for their rich cultural, traditional institutions and values but these have been hampered by western civilization, thus the need for cultural renaissance but the youths in an attempt to resuscitate these core Igbo traditional institutions and values have bastardized it. This paper theref...
Human sexuality plays a major role in everyone's life. Regardless, whether we are young or old, man or woman, American or Nigerian, it is an integral part of what we do and who we are. Human sexuality is the quality of being sexual, or the way people experience and express themselves as sexual beings. This involves biological, erotic, physical, emotional, social, or spiritual feelings and behaviours. Because human sexuality is a broad term, which has varied over time, it lacks a precise defin...
Today nobody can escape from the wide influence of mass media (newspapers, television, advertising, videos, films, billboards, music, movies, magazines, and the internetetc.). Among the whole marketing tools, advertising is distinguished for the continuing impact on the observer’s mind as its impact is broader. Basically advertisement is a tool of the promotional mix that includes the 4p’s of the marketing mix (Product, Price, Place and Promotion). Nowadays, advertisement is a great sourc...
This paper attempts to explicate one of the major trends in African literature, alienation. Using CHEIKH HAMIDOU KANE’S AMBIGUOUS ADVENTURE, it clearly foregrounds the idea that Africans experience of alienation and divided consciousness are as a result of their exposure to the culture of the occident.
[ABSTRACT Attitudes are generally positive or negative views of a person, place, thing, or event – this is often referred to as the attitude object. People can also be conflicted or ambivalent toward an object, meaning that they simultaneously possess both positive and negative attitudes toward the item in question (Wikipedia, 2010). Behaviour is the response(s) – the way in which a person, organism, or group responds to a specific set of conditions. While many social psychologists study...
Abstract Politeness as a vital tool in human communication has been widely studied by linguists who sought to explicate its use in sustaining rapport and its perception in the patterning of human interaction. This paper furthers that line of enquiry by seeking to extend the application of existing politeness theories to the relatively new computer-mediated-communication domain of 2go. It solicited and subjected samples of chats from 2go interactions, which display a potential for fl...
ABSTRACT This article explores the graphological aspect of literary expressions from a linguistic angle in an attempt to find out how those basic components of written language called graphemes are exploited for meaning making. It seeks to find its place among enquiries within the nexus of semantico-syntactic and pragmastylistic endeavours in language. It examines the two concept of graphology and meaning in a rather cursory manner and immediately proceeds to bring to the fore the correlation...
The era of advertising has gone from the one-to-many without feedback or active communication channels, to one-on-one and one-to-many with feedback and communication channels made possible by Netvertising. The potential consumers can now interact with an advert, make enquiries, scrounge for information, hereby influencing the consumer’s choice preference. Also it provides huge alternative to people by combining both the new and traditional advertising media with wider reach, higher impressi...
ABSTRACT This research study evaluates journalists’ level of adherence to the journalism ethics on reward and gratification in the metropolitan area of Jos, Plateau State Capital. After the survey research carried out within media houses in the metropolis of Jos, one hundred copies of questionnaires are distributed but only eighty-four were due filled and retrieved. Findings in this study reveal clearly that there is a high level of non-adherence to this code of ethics of the profession a...
ABSTRACT This project entails the materials used in the production of Homemade Watercolor, mostly used by Artist and beginners of Art. The homemade watercolor which is also known as artist paint. The materials used involve 5 kitchen Ingredients which as make the paint not to be different from other dollars’ paint. The process and the quantities of the Ingredient used. The container that is best to be used. The differences between the standard watercolor and the homemad...
It generally talks about the History of the people of Otuo. How they originated, where they originated from, their cultures, values, norms and practices. It also sheds light on their might and importance in the Benin Kingdom.
ABSTRACT This study, The Pattern and nature of seasonal Film viewership among University of Maidugri students notes that seasonal films comes in series and students consumes a lot of time watching this films to the detriment of their studies Research has shown that, films just like books, are important medium of cultural transmission and socialization. Thus, the concern on media Influence has led to the development of different communication theories in an attempt to explain the relationship ...
ABSTRACT This research work evaluates audience responsiveness to media surveillance reports about Lassa fever outbreak health issues among Abeokuta residents. The researcher adopted survey analytical method to carry out the study and the research questions that guided this research include what is the degree of responsiveness of Abeokuta South Local Government Area residents to media reports about Lassa Fever outbreak? What roles did media play in sensitizing the residents about the prevent...
ABSTRACT This research work evaluates the Impact of Media on the Buhari Administration Anti-Graft War Against Corruption in Nigeria: A Study of NTA and its seeks to examine the extent to which the media is contribution to the war against corruption in Nigeria, to ascertain the significant impact of Nigerian media in the war against corruption in Nigeria, and to know the extent at which Anti-graft Agencies are effectively combating corruption in Nigeria. The research work was given solid theor...
Technology has an offshoot of science is a phenomenon that has become on issue of discourse in recent time. Though it is seen as a being mental i.e a thing of the mind, but the idea of imperialism and colonialism which had made people in this part of the world (Africa) to start incorporating western thoughts and tradition now made it expedient to ask the question on whether technology can be transferred? It is important to note,...